By Paul Greeley, 817-578-6324, Paul@NewsBlues.com Local TV news may be the most advertised product on television. There are 200 plus TV markets in the country, and in every market, there are three, four ...
She may not be part of the newly-rechristened WANF news team but Atlanta tv news legend Monica Pearson figures prominently in the Gray-owned station’s new promo campaign. Pearson actually works for WANF ...
The latest form of brand consolidation will be unveiled January 1st when the E.W. Scripps Company rolls out Scripps News. The preciously-named Newsy will disappear, its bones providing the structure of the new enterprise ...
A couple years back, Gray Television created “Dakota News Now” in Sioux Falls, South Dakota when it consolidated the newsrooms of KDLT and KSFY back in January 2020. Now they’ve done it again, in ...
A sense of déjà vu came over us as we read of NewsNation’s latest stab at trying to become a national force in cable news. Touting a series of three upcoming candidate debates in ...
New faces in the executive suites aren’t the only things the folks on the line at CBS News are getting used to. The former streamer CBSN, now simply CBS News, has also updated its ...
It’s one of those tried and true and often tiresome phrases one hears in tv news promos “Watching Out For You” You’ve heard it and seen it ad nauseum in markets all over the ...
And while we are on the subject of going outside the box in relating to the public, we admit to fatigue with those breathless promos urging us to watch Station X because they are ...
The remaking of CBS News isn’t just about moving personnel around and out. The company that was in the forefront of establishing a beachfront in the streaming world is about to ditch the 7-year-old ...
Circle City’s WISH in Indianapolis boasts a more-than-respectable reputation as a tv news operation – a reputation that can be counted in decades. And what do you do in 2021 when you hold such ...
Cronkite Journalism School students did an experiment with TikTok. Students wanted to see if they could reach a different news audience through the social app. They spent 30 days producing 65 videos. The idea ...
Commercial broadcasting’s penchant for rebranding at the drop of a hat has caught up with at least one public television station. Jacksonville, FL’s pubtv WJCT will henceforth answer to Jax PBS thankyouverymuch. It is ...
From our “Why do they still think this stuff drives ratings?” file, Scripps Cincinnati flagship WCPO unveiled a new image package and is no longer “On Your Side.” The new branding is reminiscent of ...
Now that Fox News Channel has evidently failed to unquestioningly support, Mr. Trump’s Administration (certain day parts excepted), his supporters are said to be looking for an outlet more willing to serve as a ...
We will be waiting breathlessly over the coming months for the broadcast and cable outfits to roll out their branding efforts for next year’s elections. Fox News, which is the #1 cable network, is ...
Or at least the word “News” in their program titles. And maybe, in 2019, that’s the way it should be, since there in more emphasis on being the viewer’s friend than actually transmitting any ...
Yet again, the third hour of “Good Morning America” has a new title, with the addition of actress-singer Keke Palmer to the co-hosting roster. The program is now known as “GMA3: Strahan, Sara & ...
After Tom Cibrowski moved from the corporate level of ABC to take up his new job as general manager of KGO the network’s San Francisco O&O, last year, he wanted a new approach to ...
Orlando’s WTMO, the Telemundo outlet, spent this week launching its brand-new consumer investigative unit. The segment from the “Telemundo 31 Responde” team, led by journalist Valezka Gil, aired Thursday during “Telenoticias 31” at 6 ...
And another station plans for more commercial availabilities. Fox O&O KTTV in Los Angeles figures to provide an additional service to insomniacs, by expanding its morning newscast another half hour. “Good Day LA” now ...
If someone can point out a local television station with a newsroom that does NOT do local news, please let us know. Especially in the morning. Which is why we find this attempt at ...
While the academics at the Poynter Institute wring their hands over the refusal of the Democratic National Committee to play the presidential debate game with Fox News Channel, the DNC is being applauded by ...
With the recent, albeit inconsistent, prime time ratings successes of Rachel Maddow and others in the MSNBC lineup, it appears that Fox executives think it’s time to rethink their heavy reliance on a prime-time ...
NBC, perhaps presciently, didn’t load a lot of branding on the set it created in Studio 6A for “Megyn Kelly Today.” And since it is practically brand-new, it hardly has any marks on it. ...
In its never-ending quest to get somebody’s – anybody’s – attention, “The CBS Evening News with Jeff Glor” is once more taking to the road. Starting next Tuesday, the evening newscast will originate live ...
As the broadcast and cable networks did the usual scramble to brand their coverage of Thursday’s Senate Judiciary Committee hearing on the Supreme Court nomination of Brett Kavanaugh, we have to hand it to ...
