We can’t help it, when we saw this story, we just started imagining the entire news crew singing this while on tour.
Forget traditional introductions.
When Nexstar’s KARK in Little Rock brought on new morning show anchor Susanne Brunner, it wasn’t enough to just introduce her on-air with all the appropriate flourishes.
No, the station commandeered a bus and took a five-day trip around the 36-county DMA to personally introduce her to the audience.
KARK news director Austin Kellerman appointed himself field producer and led the delegation.
It’s one way to get out of the office.
Kellerman and Brunner along with co-host D.J. Williams and morning show mascot Shade, did 33 live shots and greeted approximately 1,000 people along the way.